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£30 • £42.50
How To Academy presents:

Rebel Ideas: A Radical Blueprint for Creative Problem-Solving – Matthew Syed

Thursday 10th October @ 6:45 pm - 8:00 pm
Thursday 10th October @ 6:45 pm - 8:00 pm

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Where do the best ideas come from? And how do we apply them to the problems we face in the biggest shared challenges of our age, like rising obesity, terrorism and climate change?

In this masterclass, Times columnist, Olympian and bestselling author Matthew Syed will argue that individual intelligence is no longer enough, and take us on a fascinating journey through the science of team performance.

Drawing on psychology, economics, anthropology and genetics, and takes lessons from a dazzling range of case-studies, including the catastrophic intelligence failings of the CIA before 9/11, a communication breakdown at the top of Mount Everest, and a moving tale of deradicalization in America’s deep South. Plus: insights from the studio of the most successful songwriter you’ve never heard of, the secrets of the most creative and progressive schools in the world, and how the marriage decrees of the Catholic Church inadvertently inspired the Industrial Revolution.

This masterclass will strengthen any company, institution or team, but it also offers many individual applications too: the remarkable benefits of personalised nutrition, advice on how to break free of the echo chambers that surround us, and tips on how we can all develop an ‘outsider mindset’.

This masterclass offers a radical blueprint for creative problem-solving. It will challenge hierarchies, encourage constructive dissent and force us to think again about where the best ideas come from.

PRICE(S):

Standard: £30

Premium Ticket (includes a copy of the book RRP £20): £42.50

This event is in the Main Hall on the ground floor. For accessibility info: https://conwayhall.org.uk/about/visiting-us/

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